What is Branding? A Complete Breakdown for Businesses  In today’s competitive marketplace, simply offering a great product or service isn’t enough. To stand out and thrive, businesses must create a lasting impression—and that’s where branding comes in. Whether you're a startup or an established company, understanding what branding truly is can help you build stronger connections with your audience and grow sustainably. In this guide, we’ll explore what branding means, why it matters, and how a digital marketing agency in Surat can help you build a powerful brand that speaks to your customers. What is Branding? Branding is the process of creating a unique identity for your business in the minds of your customers. It includes everything from your logo, color palette, and typography to your brand voice, mission, and customer experience. But branding goes deeper than just visuals—it's about how people perceive your company. Your brand is the emotional and psychological relat...